I dont want this to be a negative post, and i am sure some will push that, but in March, in China, out of Roewe and MG, there was only ONE car in the Chinese top 100, and that was the Roewe 350 at just under 5,000 units....
I really hope that the two brands are not competing with each other to the detriment of the other, and if the sales are dropping off this much, what hope have we for a full Europe wide roll out.
For the full year 2014 - that same model achieved sales of just shy of 100,000 and was at number 41, the MG3 appeared in the best seller list for the year at number 110 with 27,864 sold, no other cars from the two brands appeared in the top 120 best sellers for 2014 - Sorry if you already knew this, but i thought it was a bit of info that was of interest.
Your post isn't negative at all IMO - just the facts.
In a way, it's not a bad thing that the Roewe and MG brands are not doing that well in China because it will ensure SAIC remain focused on taking product-led action. This will be a good thing for the UK and European market because the cars that are doing well in China are, increasingly, western in origin.
SAIC just need to up the pace. They are a huge company with vast financial resources and it is inexcusable to be taking so long to develop and launch cars into the market. The MG6 for example, first surfaced in 2008/9, was not launched until 2011 in the UK and it took another 4 years to address some of the horrible quality issues. That car is now over 7 years old publicly, and doubtless over 10 years old underneath. Same with the MG3 albeit a much more successful effort IMO. Shame about the engines which I think is seriously hampering its chances in the UK.
Now we have the GS, a great looking car, very contemporary and certain to be a hit if they can market it and have a dealer network wide enough to sell it. However, late 2016 is when it is slated to arrive here, this is utter madness.
I realise they probably want to ensure the network is big enough to sell it, however, MG dealers are small and they cannot sell enough cars right now to make it sustainable - can they hang on for another 18 months?
Anyway, back to the point - April sales are really strong - they could've done the usual nosedive following the March high and they held very strong. I'm impressed with the consistency of sales which is revealing an underlying strengthening of the brand in the public consciousness.