BMW 1-series ad, with tortoises - MG-Rover.org Forums

andy · 30-08-2004, 01:33

Have anyone seen that ad?
I think it is a silly idea to put tortoises in the ad. Visually linkings says that car is as slow as a tortoise, which it is! A ZR105 can probably beat a 116!
Smart thinking from BMW? I think not!

spacelab · 01-09-2004, 10:15

I thought it made sense. The collapsing horse, tricycles and tortoises are supposed to represent the other cars in the 1-series "sector". Although I dont know how big the sector in over-priced turd-like cars is?

Macaroni · 01-09-2004, 11:07

They are rather strange ads. Got people talking though, great soundtrack aswell.

Only one thing wrong with the ads I reckon, the hideous thing they are advertising!

Enak · 01-09-2004, 11:16

Took me a couple of watches to get it...

The full length ad has the following at the end:

"The only one in it's class with a valvetronic engine"
"The only one in it's class with rear wheel drive"
"The only one in it's class with near-perfect balance"

With appropriate images in the background.

Anyone know what the music is?

Gra · 01-09-2004, 11:38

Yup, the music is from the new Prodigy album....and it's chuffin' bangin'!! I was playing it quite loudly at the last Waterman meet....

The tune is called "(You'll be) Under my wheels"

I'm thoroughly addicted to playing it....even if it is used on a B*W advert....

Mr.C · 01-09-2004, 12:22

I've been meaning to ask what the music is! Think that track kicks ass

as for the ad's themselves..well..I think someone needs to lay off the weed

Gra - Whats the rest of the new album like mate?

Mr.C

Gra · 01-09-2004, 12:30

Quote:

Originally Posted by Mr.C

Gra - Whats the rest of the new album like mate?

Absolutely cracking!!

It's the most played CD in my car at the moment without a doubt! I'd recommend it to anyone - but then I'm one of their biggest fans, so I would say that!

andy · 01-09-2004, 12:32

I am not sure but it seems like only the 120's engine has the Valvetronic technology, which wasn't mentioned in the ad?
Misleading ad!
Call the ASA!

Quote:

Originally Posted by Mr.C

I've been meaning to ask what the music is! Think that track kicks ass

as for the ad's themselves..well..I think someone needs to lay off the weed

Gra - Whats the rest of the new album like mate?

Mr.C

I think you sumed the ad up perfectly!
Like that track though. You can always tell how successful a car ad is by counting how many times that music is used on tv programmes.

Gra · 01-09-2004, 12:43

You can also tell how successful a group are by how many of their tracks are used on T.V, films or adverts....which makes the Prodigy very successful!

Mr.C · 01-09-2004, 12:57

So you think it's worth down...*ahen* buying then? Used to be really into the Prodigy, not that I'm not anymore..I just don't listen to them as often as I should!

Is the same track played in all the different BMW 1 series ad's? I really should pay more attention..lol

Gra · 01-09-2004, 13:40

Quote:

Originally Posted by Mr.C

So you think it's worth down...*ahen* buying then? Used to be really into the Prodigy, not that I'm not anymore..I just don't listen to them as often as I should!

Is the same track played in all the different BMW 1 series ad's? I really should pay more attention..lol

Definately worth buying *ahem*....and yes, that same track is used on all the B*W 1 series adverts...

Macaroni · 01-09-2004, 15:34

Quote:

Originally Posted by Gra

Absolutely cracking!!

It's the most played CD in my car at the moment without a doubt! I'd recommend it to anyone - but then I'm one of their biggest fans, so I would say that!

Without wishing to derail this thread...I don't think it is a patch on Fat of the Land.

30-08-2004, 01:33	#1
andy Registered User Join Date: Nov 2001 Car: Other Manufacturer Posts: 8,430	BMW 1-series ad, with tortoises Have anyone seen that ad? I think it is a silly idea to put tortoises in the ad. Visually linkings says that car is as slow as a tortoise, which it is! A ZR105 can probably beat a 116! Smart thinking from BMW? I think not!

Thread Tools
Show Printable Version Email this Page
Display Modes	Rate This Thread
Linear Mode Switch to Hybrid Mode Switch to Threaded Mode	Rate This Thread:

Similar Threads
Thread	Thread Starter	Forum	Replies	Last Post
MG beats BMW 5-0 - Ad campaign	Stewart H	MG / Rover Related Chat - up to 2005	4	20-07-2007 06:29
BMW spyshots: 1-Series Convertible, 7-Series, Mini Estate	Atmos	Car Spyshots	9	30-04-2006 19:15
New BMW 3 Series	PonteLad	Other Motoring Chat	18	09-11-2005 18:38

01-09-2004, 10:15	#2
spacelab Registered User Join Date: Oct 2003 Location: Kilmacolm, Scotland Car: MG ZR Posts: 62	I thought it made sense. The collapsing horse, tricycles and tortoises are supposed to represent the other cars in the 1-series "sector". Although I dont know how big the sector in over-priced turd-like cars is?

01-09-2004, 11:07	#3
Macaroni Registered User Join Date: Aug 2002 Location: Tunbridge Wells Car: Other Manufacturer Posts: 160	They are rather strange ads. Got people talking though, great soundtrack aswell. Only one thing wrong with the ads I reckon, the hideous thing they are advertising!

01-09-2004, 11:16	#4
Enak Registered User Join Date: Jan 2004 Location: Hertfordshire, UK Car: MG ZS Posts: 1,195	Took me a couple of watches to get it... The full length ad has the following at the end: "The only one in it's class with a valvetronic engine" "The only one in it's class with rear wheel drive" "The only one in it's class with near-perfect balance" With appropriate images in the background. Anyone know what the music is?

01-09-2004, 11:38	#5
Gra Registered User Join Date: Aug 2002 Location: Near Hull Car: E90 BMW 335d M Sport & MkIII Ford Focus 1.0 125 Econetic Estate Posts: 21,626	Yup, the music is from the new Prodigy album....and it's chuffin' bangin'!! I was playing it quite loudly at the last Waterman meet.... The tune is called "(You'll be) Under my wheels" I'm thoroughly addicted to playing it....even if it is used on a B*W advert....

01-09-2004, 12:22	#6
Mr.C Registered User Join Date: May 2004 Location: Devon Car: Rover 200 (-95) Posts: 1,002	I've been meaning to ask what the music is! Think that track kicks ass as for the ad's themselves..well..I think someone needs to lay off the weed Gra - Whats the rest of the new album like mate? Mr.C

01-09-2004, 12:43	#9
Gra Registered User Join Date: Aug 2002 Location: Near Hull Car: E90 BMW 335d M Sport & MkIII Ford Focus 1.0 125 Econetic Estate Posts: 21,626	You can also tell how successful a group are by how many of their tracks are used on T.V, films or adverts....which makes the Prodigy very successful!

01-09-2004, 12:57	#10
Mr.C Registered User Join Date: May 2004 Location: Devon Car: Rover 200 (-95) Posts: 1,002	So you think it's worth down...ahen buying then? Used to be really into the Prodigy, not that I'm not anymore..I just don't listen to them as often as I should! Is the same track played in all the different BMW 1 series ad's? I really should pay more attention..lol

Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)